Privacy Policy

At True Underdog we realize the importance of feeling safe online and are fully committed to ensuring that our users’ privacy is respected and protected. Our Privacy Policy outlines the type of information we collect and receive from our users while our users are within the True Underdog website (the “Website”), as well as ways in which we use and, sometimes, share such information.


What Information the Website Collects

When vistors to the Website complete “Contact Us”, “Newsletter” or similar information collection forms on the Website, True Underdog collects certain personally identifiable information, such as your first name, last name, e-mail address, telephone number and company name. 

When you vist and interact with the Website, certain information about your computer hardware and software may be collected automatically. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used by True Underdog for the operation of the Website, to maintain quality of the Website, and to provide general statistics regarding use of the Website.

Further, this Website is being monitored by one or more third-party monitoring software(s), and may capture information about your visit that will help us improve the quality of our service. You may opt-out from the data that SmartPiXL is collecting on your visit through a universal consumer options page located at

How We Use the Information That We Collect

True Underdog may use the information that we collect to send you e-mail communications. If you signed up for one of True Underdog’s email newsletters, we may also send you True Underdog’s newsletter.

When We Disclosure Your Personal Information

  • Disclosure By Law.  You acknowledge and agree that True Underdog may disclose information you provide if required to do so by law or if True Underdog, in our sole discretion, believe that disclosure is reasonable necessary to (1) comply with the law, requests or orders from law enforcement, or any legal process (whether or not such disclosure is required by applicable law); (2) protect or defend True Underdog or a third party’s rights or property; and/or (3) protect someone’s health or safety, such as when harm or violence against any person (including you) is threatened.

  • Disclosure to Unaffiliated Third Parties.  True Underdog does not share your personally identifiable information with unaffiliated third parties without your consent except as contained herein.

  • Affiliated Entities.  True Underdog reserves the right to share any personally identifiable information or other information about you which you provide to (or which is gathered from) the Website with any or all of its subsidiaries and affiliates.

  • Information Transferred as a Result of a Change in Business.  As True Underdog develops its business, we may sell, merge, assign or otherwise transfer or dispose of a portion or all of the assets or membership interest of True Underdog or its affiliated entities (including, without limitation, in connection with any bankruptcy or similar proceedings) and, depending on the transaction, your personally identifiable information may be one of the transferred assets.  If this occurs, you will be notified if there are any material changes to the way your personally identifiable information is collected, used and/or disclosed. 

Use of Cookies

True Underdog may use “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience all of the features of the Website.

Third-Party Websites

There may be places on the Website where a user may click on a link to access other websites that do not operate under this Privacy Policy.  These third-party websites may independently solicit and collect information, including personal information, from you and, in some instances, provide True Underdog with information about your activities on those websites.  As such, we recommend that you review the privacy statements of all third-party websites you visit.

Security of Your Personal Information

True Underdog secures the personally identifiable information you provide on computer servers in a third party, controlled, secure environment, protected from unauthorized access, use or disclosure. True Underdog will exercise reasonable care in providing secure transmission of information between your computer and our servers, but given that no information transmitted over the Internet can be guaranteed 100% secure, True Underdog cannot (and does not) ensure or warrant the security of any information transmitted to True Underdog over the Internet and as such accepts no liability for an unintentional disclosure of such information.


True Underdog recognizes the importance of children’s safety and privacy on the Internet. Therefore, in compliance with applicable laws, True Underdog does not intentionally collect personally identifiable information from, nor does True Underdog offer any content targeted to children on the Website.  Children under the age of thirteen should not use the Website, as it is not targeted to children.

Applicable Law

True Underdog controls and operates the Website from the United States. The Website is not intended to subject True Underdog to the laws or jurisdiction of any state, country or territory other than that of the United States.  Please note that True Underdog does not represent or warrant that the Website is appropriate for use in any particular jurisdiction.  Those who choose to access the Website do so at their own initiative and are responsible for complying with all local laws, rules and regulations.

Changes to this Privacy Policy

True Underdog may from time to time change this Privacy Policy, but we will post those changes on this page so that you are aware of what information we collect, how we use it, and under what circumstances we disclose it.  If True Underdog makes material changes to this Privacy Policy, we will notify you here, by e-mail, and/or by means of a notice on our homepage. 

Contact Information

True Underdog welcomes your comments and questions regarding our Privacy Policy. If you have any questions about our Privacy Policy, please contact us at

Last Revision Date:  April 27, 2021